Uncover the Underused Google Ads Report: Paid and Organic Search Insights
1 years ago
The Paid and Organic report in Google Ads, often overlooked, offers insights for refining search strategies. By linking your Google Search Console to your Google Ads account, you can access this report under Predefined reports. It provides metrics for three scenarios: when only your organic listing, only your ad, or both were shown. This can help determine the value of bidding on brand keywords.
