Effective Ways to Reduce GA4 Data Costs on BigQuery: Detailed Tips and Strategies
1 years ago
To manage GA4 costs on BigQuery, switch billing model for nested data to physical bytes, potentially reducing costs by 70%. Create a daily session level table with key metrics and apply date partition and clusters. Use materialized aggregate tables for Looker dashboards. Understand _table_suffix usage with raw data. Familiarize with billing reports, info_schema, and logging. Set up budget alerts, enforce partition usage, and limit daily bytes queried per user.
