Google Ads Introduces Price Transparency Feature for Competitive Analysis
1 years ago
Google has released a price transparency section in Google Ads for some accounts within the EEA area. Once opted in, users can see a file with the amount paid per billable advertisement. However, by gaining access to this information, users also share their own. This feature provides a more concrete understanding of ad spending trends, compared to estimates provided by tools like AHREFs, SEMRush, and SE Ranking.
